Student Recruitment Manager
at Hyper Island 

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Student Recruitment Manager, Hyper Island
Manchester, January 2011 - May 2011

Hyper Island is a creative business school with a consultancy side specializing in real-world industry training using digital technology. It was founded 1996 in Sweden and has presence through offices or campuses in Sweden (Headquarters), Brazil, UK, US, and Singapore.

I had the responsibility of recruiting students to the first ‘Interactive Media Design & Management’ program at Hyper Island in Manchester.

Overview of my role

  • Development and implementation of digital strategy launching Hyper Island UK, reporting directly to the Program Director.
  • Digital, social media and relationship marketing leading up to launch. Researching and building relationships with key influencers, press and city stakeholders.
  • First contact and acting as the face of Hyper Island Manchester throughout the launch and recruitment campaign.

Key Achievements

  • Exceeded target for number of students for first ever program at Hyper Island UK.
  • Delivered against all digital KPI’s and helped establish a strong social media community and influencer relationships that still benefit the brand.